Jeff Bezos’ New Year’s Disco Style Hits a Nerve

Author: Editors Desk Source: WSJ:

January 5, 2022 at 10:33

Jeff Bezos and Lauren Sánchez attended a November 2021 Los Angeles County Museum of Art gala presented by Gucci. PHOTO: GETTY IMAGES

The Amazon and Blue Origin founder celebrated 2022 with a party while traveling on a yacht in the Caribbean. Not all of his social media followers were impressed with his splashy look.

Jeff Bezos, 57, is having fun with accessories, and his haters are having fun mocking them. In July 2021, the founder of Amazon.com Inc. and aerospace enterprise Blue Origin, flew to space while wearing a rather on-the-nose cowboy hat from upscale Aspen store Kemo Sabe. “I guess space turns you into Kenny Chesney,” joked Jimmy Fallon on “The Tonight Show” then. Mr. Bezos’ girlfriend, journalist Lauren Sánchez, was photographed kissing him the day of the space flight while shielded by her own cowboy hat. Recently, the couple made headlines again by doing little more than posting a photo to Instagram of their outfits for a poolside disco-themed New Year’s Eve party.

But, oh, what a photo. In it, Mr. Bezos beams in a pair of tight white pants, a gaudy patterned silk shirt and heart-shaped sunglasses (at night), while Ms. Sánchez wears a racy sparkled jumpsuit with significant cutaways. They look like a couple that does little but work out and make out—the billionaire version of the cast of the reality show “Jersey Shore”—an impression reinforced by other photos taken of the pair during their 2021-2022 holiday break spent on a yacht with friends and family near St. Barth in the Caribbean. Through a representative, Mr. Bezos declined to comment.

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A post shared by Jeff Bezos (@jeffbezos)

Mr. Bezos’ garments are not your typical beefcake threads, however. His tight, cream-colored jeans would appear to be from cerebral, uber-luxe Italian purveyor Brunello Cucinelli, judging by the logo of a mythological creature and castle tower embroidered on the change pocket. Luxury e-commerce site Mr Porter sells a similar pair for $875. The silk shirt is a dead-match for one from French brand Casablanca that can be purchased for $1,247 on Farfetch. As for those optimistic heart-shaped sunglasses, they might be Saint Laurent (the brand offers a similar pair for $505), or they might just be—Amazon.

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