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7 year oldApple’s got a couple of new iPhones for you: a red iPhone 7 and iPhone 7 Plus model and a 128GB iPhone SE.
Both were rumoured and now both are official alongside Apple’s new iPad lineup of slates which no longer carry the Air branding and now sit between the iPad Mini and iPad Pro.
The new iPad features Apple’s A9 chipset – the one used inside the iPhone 6s – which should translate into some decent performance uplift.
Apple’s left pretty much everything else alone. The new iPad has the same display, camera, memory and battery life as its predecessor.
The only real difference is the CPU and how the tablet is branded. Like Apple’s laptop line, the company seems keen to get away from the “Air” brand.
The new iPad costs £339 for a 32GB model with wifi only; or £559 for a 128GB model with 4G.
The iPhone SE update is pretty much what we expected: Apple doubled the storage capacity to 128GB, so it’s now available in 32GB and 128GB for the same price as before (£379).
The red iPhone 7 updates are exactly the same as the current iPhone 7 and iPhone 7 Plus. The new colour option is part of an initiative with Product Red, whereby some proceeds from sale of the handsets will go towards helping the fight against HIV and Aids.
“Since we began working with (RED) 10 years ago, our customers have made a significant impact in fighting the spread of AIDS through the purchase of our products, from the original iPod nano (PRODUCT) RED Special Edition all the way to today’s lineup of Beats products and accessories for iPhone, iPad and Apple Watch,” said Tim Cook, Apple’s CEO.
“The introduction of this special edition iPhone in a gorgeous red finish is our biggest (PRODUCT)RED offering to date in celebration of our partnership with (RED), and we can’t wait to get it into customers’ hands.”
The red iPhones will be available from March 27.
And that, ladies and gentleman, is what you call a DULL product launch.
Here’s hoping Apple’s Q4 iPhone announcement is a little more exciting.
Click on over to PAGE 2 for all the pre-launch rumours.
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