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Netflix Is Scrambling to Learn the Ad Business It Long Disdained

Reed Hastings insisted on focusing on subscriptions until competitors started nibbling away at his business model

Latest Business

Spotify has 188 million Premium users, but continues to lose money

Overall user figures grew to 422 million, but the company $197 million in the quarter.

Russian-born billionaire dumps Musk investments after wife’s affair – WSJ

The spouse of Google co-founder Sergey Brin reportedly had a liaison with his friend Elon Musk

Twitter spent $33m in three months on Elon Musk deal

Twitter spent $33m (£27m) on Elon Musk's proposed deal to buy the firm between April and June 2022.

Amazon to Buy One Medical for $3.49 Billion in All-Cash Deal

Deal would be company’s third-largest after Whole Foods, MGM. One Medical operates medical clinics in markets across the US

Netflix’s shock result leads to price surge

Netflix has just lost almost a million subscribers. But the surprising result has led to a surge in its stock price.

Netflix only loses 970,000 subscribers in second quarter after warning of loss of 2 million

Netflix warned that it could lose 2 million subscribers during the quarter.

Twitter court case versus Elon Musk will go ahead by October, judge rules

Twitter had sought short, fast trial, while Musk wanted February court date in lawsuit over failed merger

Advertisers Were Locked Out of Netflix for Years. Now They Have Big Plans.

Hyundai, Peloton hope to have their products featured in Netflix shows

Euro Slips Below Dollar as Europe’s Economic Fortunes Slump

Currency falls as fears of Russian gas cutoff shake the bloc’s economy

Why Netflix Chose Microsoft to Power Its Advertising Ambitions

The ability to provide privacy, combined with an established ad tech stack through Xandr, and a strong ability to iterate quickly, helped push the computing giant over the finish line.

Netflix reveals key detail about cheaper prices

Netflix has made a significant decision in its moves to introduce a cheaper, advertising-supported subscription tier.

Netflix, Microsoft to Team Up for Streaming Ad Sales

At launch, consumers will have more options to access Netflix’s award-winning content.

Twitter sues Elon Musk, seeking enforcement of $64 billion deal to buy the social media company

A bitter legal fight has begun, with social media giant Twitter suing Elon Musk in an effort to force him to go through with a $64 billion deal.

Dollar stronger than euro for first time in 20 years

The US currency traded above the euro on the Russian exchange

Twitter says Musk’s request to terminate the deal is invalid

Twitter’s lawyers said in a letter on Monday that Elon Musk’s effort to terminate the acquisition is “invalid and wrongful.”


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