A Fanatics Fest moment went viral just hours after the legendary quarterback teased his desire to play a villain on Logan’s home turf in the WWE.
Tom Brady and Logan Paul shared a stage at Fanatics Fest in New York on Friday, and when their panel ended, an alleged beef heated up and boiled over into an exchange that ended with a slap to the face.
Or did it?
A clip posted on Fanatics’ X account showed the moment Brady and Paul faced off near center stage while exchanging what appeared to be spicy words. Brady then removes his hand from the pocket of his camouflage cargo pants and moves to strike. At first glance, it appears Brady slapped Paul across the face, but closer inspection shows that Brady’s hand missed the target and only made contact with Paul’s shoulder. At that moment, New York Knicks star Karl-Anthony Towns jumped in to break up the “fight.” See the clip below.
Round 100 of this never ending beef at Fanatics Fest 😭 pic.twitter.com/w7N6WwHnCz
— Fanatics (@Fanatics) July 17, 2026
“This happened [because] I was roasting Tom for beating him in flag football. And he tries to smack me??” Paul replied on X, referring to their dust-up during another Fanatics event, the 2026 Fanatics Flag Football Classic back in March. “Horrible example for the kids.” Brady weighed in, too, calling Paul a “dork” and replying directly to Paul’s X post by saying, “I tried America…will try again next time I see this nerd.”
